California Cannabis Market Outlook - ERA Economics 2024 Report

Written By CCIA Membership General inquiry

The Department of Cannabis Control (DCC) engaged ERA Economics (ERA) to prepare a report summarizing current market conditions and outlook for the California cannabis industry.

This report describes the economic analysis of the California cannabis market, hemp market overview, and markets in other states. It focuses on the period since passage of the Medicinal and Adult Use Cannabis Regulation and Safety Act (MAUCRSA1) in 2018, through late 2024. The analyses for the first year following MAUCRSA have limited data (e.g., CCTT was just established), and analyses for 2024 are also limited by data availability (e.g., some data are released on a lagged schedule of up to one year). The report is based on the best available data through 2023/24.

Read the full report here.

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CCIA Membership General inquiry